Designing for the web - Aesop (Skincare brand)

1. Develop You Idea

I am designing minimal and cozy website that showcases a collection of skincare product (Aesop)

2. Discovery and Research

https://www.aesop.com/us/ is an example of a website of the skincare brand, Aesop. However, I believe, this website has less appealing visual about their product. Thus, I want to create something that audience can only focus on the products since one of the strength of this brand is high quality of product. https://fromourplace.com/ This website is home goods website, and it shows their product in one sight with bigger image on landing page, so customer can focus on the product instantly.

3. Target Your Audience

My target audience for this brand website is someone who is interested in self-care and want to find their own relaxation through self-care.

5. Thumbnails and Sketches

6. Wireframes and Prototypes