The Brand Cherri

Cherri is a brand made by the artist Leah Choi. She is a Korean-American illustrator based in New York and is currently an student at The New School working towards getting her BFA in Illustration. Cherri is spelled 최리 in Korean, which is the first two syllables of the artist's name. The work displayed on this website is a collection of products produced by herself. The Roommates Series Blind Box designer toys are the latest and cutest products that she's been working on to sell to customers like you!. The Roommates Series are four characters that are based on different animals and personalities. The attention to detail can be found in every aspect of the products, down from the packaging to the paint job. She hopes to inspire others to immersive themselves in their worlds and create with fun.