This semester, I hope to create a website that showcases my creativity and can sell my skills to future employers. I hope to be able to design something unique and beautiful.
Website Inspo
kayliswrld.com I like how fun and interactive this website is.
Primary Target Audience: The primary target audience is potential employers, clients, and collaborators
Content Strategy: The content showcases her best work, providing a clear sense of who she is, her vibe and her style, and offers easy ways for potential clients or employers to contact her.
Navigation: The navigation is fun and different, each of the sections are designed as folders on a desktop.
Visual Design: The visual design reflects her personal brand, and makes her work stand out.
Focus on Target Audience: By tailoring the content, navigation, and design to your audience, she ensures her portfolio showcases the kind of projects she enjoys and helps future employers understand her visual aesthetic.
Website Style Guide
Intent: The intent of the website is to showcase my skills and creativity, offering potential employers, clients, and collaborators a clear, engaging way to view my work and contact me.
Voice: The voice of my website is creative, unique, and professional, reflecting a passion for design and a desire for connection.
Tone: The tone varies by page, with the home page being energetic, the about page more conversational, the portfolio page professional, and the contact page friendly and approachable.
Brand: The website's brand is unique, creative, and fun, with a personal flair that remains consistent throughout in both design and messaging.
Personas:
Persona 1: Sophie, a 34-year-old Creative Director, is attracted to the creative design and portfolio showcasing creativity and professionalism, and would return for fresh talent.
Persona 2: James, a 29-year-old startup founder, likes the personal touch and fun, interactive design, finding it a good fit for his branding needs, and might return for future design updates.
Persona 3: Linda, a 21-year-old art student, finds inspiration in the unique homepage, returning for design tips and ideas as she develops her career.
Wireframe:
Competition: My website stands out with its unique blend of professionalism, personal touch, fun design, and a creative homepage, offering an experience competitors might lack.
Copy Deck
Home Page
Header: Welcome to my Portfolio
Subheading: Showcasing My Work, Passion, and Skills
Introductory Paragraph: Hi! I'm Fiona, a Media/Culture student passionate about storytelling. This site is a collection of my projects and experiences, showcasing my journey and growth as a creative professional.
Call to Action (CTA): Explore My Work → (Link to Portfolio)
About Page
Header: About Me
Paragraph: [About me content]
Call to Action (CTA): Let’s connect → (Link to Contact Page)
Portfolio Page
Header: My Work
Introductory Paragraph: Below are some of my best projects that demonstrate my skills. Each project is an opportunity for me to showcase creativity, dedication, and the techniques I’ve learned along the way.
Contact Page
Header: Get in Touch
Paragraph: I'd love to hear from you! Whether you have questions about my work, want to collaborate on a project, or just want to connect, feel free to reach out. I look forward to hearing from you!