1) Develop Your Idea

Purpose / Goals:

• Showcase both design (graphic & UX) and business / research skills
• Attract clients, recruiters, and collaborators
• Build credibility by showing process and reasoning
• Create a living, updateable portfolio

Problems it Solves:

• Combine two sides of my work in one website
• Demonstrate my work and thought process to potential employers
• Control my personal brand and presentation

2) Discovery & Research

Inspirations:

What to Observe:

• Navigation and organization
• Case study structure (problem → process → result)
• Typography, spacing, use of color, animations, responsiveness
• How “About” and “Contact” pages invite engagement

3) Target Your Audience

Main Audiences:

• Clients: want clarity, trust, results
• Recruiters / Hiring Managers: want skill, clarity, and professionalism
• Research / Business Professionals: want rigor and insight
• Collaborators: want personality and creative alignment

Content Strategy:

• Create case studies for both design and research projects
• Keep presentation consistent and concise
• Include filters or tabs for viewing by project type
• Write in a friendly but professional tone

4) Inspiration & Concepts

Mood Board:

• Colors: pale purple, coral, cream, blue-gray, dark gray
• Typography: clean sans serif (e.g., Source Sans Pro, Avenir Next, Inter, Montserrat)
• Style: calming, minimalist, soft gradients or textures, muted photos

Concept Ideas:

• Soft minimalism: clean layout with gentle accent colors.
• Modular grid: consistent project cards.
• Split-screen or alternating layouts: image left / text right.
• Subtle animations for scroll and hover.

5) Thumbnail & Sketches

6) Wireframes & Prototypes

8) Photoshop Comps

• Deploy to production
• Plan ongoing updates and monitoring