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Audience Segmentation and Data

Given that 90% of enrolled students have used the Internet to research higher education institutions, we could assume that a certain percentage among them

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Abandoning Shopping Carts Article Review

Last week I started a new class to teach me about Ecommerce. Every week, they take home assignments is to review an article or website that covers

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SWOT Analysis for Uber – Campaign Management

The goal of this campaign was just to do a simple SWOT Analysis for one of the three companies Uber, Google Glass, and Citi Bike. My team had agreed on

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NYU Digital Certificate Campaign

Today I have begun a campaign management course in which I am learning the strategies to helping map out and plan advertisements and campaigns.

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