Modular Exhibition Graphic:
Donald Judd MoMA Retrospective
This re-branding project of Donald Judd's MoMA retrospective took direct inspiration from his series of works called 'Stacks.' Like many of his sculptures, the viewer's physical perspective, that is their position relative to the piece, changes as their body moves around it.
Following this same idea, I wanted to find a way to make both 2-D (posters) and 3-D (brochures) objects that would reflect this idea of positionality and change depending on the viewer's perspective similar to the works themselves.